Hall: Latitude-2 Vivanta by Taj – Surya Race course road Coimbatore,India
We are pleased to invite you to the 70th session of NASSCOM Product Forum at Coimbatore.
After acquiring the first few customers, every growth stage founder wants to extrapolate from the initial success and penetrate the market efficiently for growth. The founders would need to scale a sales team and transition from a founder driven sales process to a founder led sales engine.
This full day workshop will discuss the techniques to infuse science in the sales engine and to produce results consistently.
To extrapolate from the current customer's implementations & penetrate the market for both new logo acquisition as well as account management.
How to design a sales organization, how to evaluate, hire and on-board the sales team and how to scale it out.
How to choose, build and manage partner ecosystems and support them
The art of qualifying and questioning the prospects
Multiple outreach techniques and designing sales metrics to manage the process
We look forward to your valuable participation.
09:30 hrs – 10:00 hrs Registration
10:00 hrs – 10:15 hrs Welcome Address by NASSCOM followed by participants brief introduction
10:15 hrs – 11:30 hrs Session on Architecting Consistent Sales Engine by Mr. Balaji Chakravarthi, Founder, ScoVelo Consulting
11:30 hrs – 11:45 hrs Tea / Coffee Break followed by Session
11:45 hrs – 13:00 hrs Session Continues
13:00 hrs – 13:45 hrs Networking Lunch
13:45 hrs – 15:45 hrs Session Continues
15:45 hrs – 16:00 hrs Tea / Coffee Break
16:00 hrs – 17:45 hrs Sesssion Continues with Q&A
17:45 hrs – 18:00 hrs Vote of Thanks
Balaji, Founder of ScoVelo Consulting (www.scovelo.com) has been a start-up sales leader from the beginning of his career of 20 plus years (12 plus years as VP of Sales) of experience in the IT industry. As an employee, he has 3 Start-ups, first customer acquired times, has innovated and scaled a tele-sales organization to sell software services on the phone. Balaji has experienced and understands the issues that organizations faces right from hiring , scaling and making the sales team perform.
Balaji is also a Founder and Editor of (www.firstfewcustomers.com), a knowledge platform to demystify start up selling. He interviews founders who shares the techniques on how they, in-spite of not being sales people themselves, acquired their first few customers.
Balaji has done full day workshops across the country at multiple NASSCOM, TiE and entrepreneur forums evangelizing Consistent Sales Engine. Balaji is also associated with leading Incubators/Accelerators as a Sales Mentor for their cohorts.