Product Management Platform 1: A Workshop on Foundation of PM | NASSCOM
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Product Management Platform 1: A Workshop on Foundation of PM


With rise of IT product companies in India, there is significant demand to spread awareness, get clarity and enhance knowledge base on various functions and roles of product management – understanding the principals and streamlining the product team. Role of product managers and marketers is evolving rapidly. Industry is striving of good product managers. To address these challenges, NASSCOM joins hands with India Product Management Association to create a long run program on Product Management. Product Management Platform 1, a-day long workshop on various aspect of Product Management function, is the first event in this journey.

This day-long workshop would cover:

Module 1: Introduction to Product Management

  • Introduction to Products, and how it is different from solutions and services.
  • Why do Good Products fail?
  • What makes products succeed?
  • What is Product management and Role of Product managers?

Module 2: Product Management Process and Life Cycle

  • Overview of product management process
  • Overview of PDLC processes and how to control PDLC
  • What makes a product manager successful?
  • Tips and suggestions for becoming an effective product manager

Ravi Padaki

Ravi Padaki is a product management and marketing consultant. A veteran of over 18 years of experience in the software industry, he has successfully led strategy, planning, launch and marketing of products in SaaS based enterprise software, internet consumer, mobile and analytics domains. Most recently, he worked for Yahoo R&D in Bangalore. Before that, he was in Silicon Valley working for HP, Kodak, Provato (startup that was acquired by Revitas) and Sybase (now SAP).

Ravi serves on the Board of Advisors for Nanobi Analytics and has consulted for various startups on product management in Bangalore. Ravi is also the Founder of a non-profit organization called India

Product Management Association for anyone interested in product management to learn, share and network through chapters across India.

Ravi is settled in Bangalore with his wife and two kids. During spare time, he enjoys reading books, mostly non-fiction, watching movies or playing golf.

Manish Maheshwari
Co-Founder & MD,

txtWeb is the world's largest app store for text-based apps. txtWeb platform makes information inclusively available for the first time via any text-based interface (e.g. SMS, Facebook Messenger, WhatsApp, Google Talk).

Mobile users "pull" information from txtWeb when they want it, like the Web. Users request information from a growing variety of crowd-sourced apps with local content, built by a community of freelance developers, many of whom are college students.

Because of the innovation in crowd-sourcing local contents from thousands of developers across the length and breadth of the country, txtWeb was recognized with several innovation awards in India (e.g. mBillionth, Manthan, NASSCOM, Graham Bell).

Manish has been featured in the Wall Street Journal, has presented at TED and has been profiled on many blogs. Manish relocated from the Bay Area, California to India in 2011 and is part of Bangalore’s vibrant entrepreneurial ecosystem, where he mentors consumer technology focused startups.

Prior to this, Manish was a management consultant with McKinsey & Company in New York, where he advised Fortune 500 companies, start-ups and government bodies. Previously, he worked at Procter & Gamble (P&G) in Asia, starting his career in Mumbai, India and then spent time with P&G in the Philippines, China and Singapore.

Manish holds an MBA with honors from Wharton Business School, where he served on the Wharton MBA Admissions Committee, was elected Co-President of the Asia Club and won Shils-Zeidman Award, the highest award for Entrepreneurship at Wharton. He also served as an Economic Development volunteer in East Timor under the Wharton International Volunteer Program.