The Global Trade Development (GTD) Initiative at NASSCOM aims to provide a conducive business environment to IT-BPM companies to establish and grow in global markets. Through market development opportunities, policy interventions and alliances, the initiative helps the industry to build stronger and deeper relationships with overseas clients and other local stakeholders.
The market development program segments the market based on established, emerging and strategic markets. Several high growth and under-penetrated regions look promising for the IT-BPM business e.g., Continental Europe, Latin America, Africa, the Middle East and Japan. Through focused delegations, events, research reports and country chapters, the global trade initiative aims to increase business opportunities and partnerships for participating companies.
Policy advocacy is a key pillar for the initiative. NASSCOM actively works with its partners and members to represent key challenges faced by industry in key markets and also enables the same for global companies in India.
The NASSCOM GTD team deploys a multi-format, multi-stakeholder approach to raise awareness about the Indian IT-BPM industry globally. In doing so, we leverage our existing collaborations across stakeholders e.g., Governments, member companies, industry associations and customer organizations worldwide. Various platform e.g., road shows, reports, seminars, conferences, workshops, are utilized.
Works with various international governments and agencies on ICT sector policies.
Collaborates with global organizations and governments to ensure the tenets of free trade are advanced and not impacted by policy interventions in different markets. This includes issues like skilled labor mobility, taxation, social security, FTAs etc.
NASSCOM is a prominent member of the World Information Technology and Services Alliance (WITSA), a leading consortium of ICT industry association of over 80 global economies and the Asian Oceanian Computing Industry Organization (ASOCIO); including 22 countries in Asia-Oceania region; as well as has signed MoUs with IT associations of several individual countries.
Organize various delegations to other countries; with the aim to expose Indian companies to the operating environments of different countries, provide networking opportunities with the local companies/ agencies, and explore business opportunities.
NASSCOM, in association with various research agencies, has published several reports on the IT-BPM industry landscape. E.g., our 2015 report “Contributions of India’s Tech Industry to the US economy” quantifies the positive impact of investments by Indian IT BPM companies in the US economy via job creation, taxes paid and Corporate Social Responsibility (CSR) measures.
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The NASSCOM Chapters are a formal or informal grouping of NASSCOM members in a particular region to provide a voice to the industry and also act as a channel to communicate NASSCOM and the industry’s message of partnership and quality to all the relevant stakeholders.